Features	Advantages	Benefits
Modular design	If the hair strand is too long for one Wiggle~Wave unit, simply add another	Long hair can be waved evenly, quickly and without the hassles generally associated with wrapping perm rods.
Easy to apply	20-60% faster to wrap than traditional perms, easier clean-up and easy to remove.	Time is money, the greater the time saving, the more money they stylist makes.
Ideal for long hair	Cut the time and effort required to perm long hair to a fraction of what it once was	More long hair perms in less time = more money for the operator and possibly increased business.
Because of Wiggle~Waves design, new growth can be waved without touching previously permed hair	Reduced chance of damage to previously permed hair and new growth can be permed quickly since the whole length of hair does not have to be wrapped	New revenue sources perming new hair growth and full control over solution placement will encourage customers to return more often.
New and creative design options	Hair stylists will be able to combine the Wiggle~Wave system with other hair styling systems creating new and exciting styles	Increased revenues from new styles and increased styles from creative hair stylists
Soluting timing is now controlable all along the hairshaft	Because of the way Wiggle~Wave is designed, the full length of the hair shaft is accessable to the hair stylist	Greatly reduced risk of hair damage from chemical solutions
Reduced hairstylist fatigue	The Wiggle~Wave system is so easy to apply that preparing the hair for chemical treatment is no longer an effort	The hair stylist is able to do service more customers with other needs increasing profits.
Easy to achive, consistant results	Recent hair stylists and those with many years of experience can product the same beautiful results with a minimal learning curve	Increased profits due to decreased demands on both experienced and inexperienced operators